david kuefler PRINCIPAL | CREATIVE DIRECTOR | Strategist
David is skilled at engaging people to shift their opinions, actions and ideas. From the spark of an idea to its finale, he delivers a potent mix of strategy, tactics and creative.
David is a talented left- and right-brain guy, with expertise that spans from strategic development and issues management to award-winning creative and design. He is a sought-after strategist with years of experience in the social, community, environmental and health areas. David has recently returned from five years in India where he worked to develop integrated stakeholder communications, social marketing, advocacy and cause marketing campaigns for NGOs, public health and human rights organizations, as well as engagement strategy for Asian and North American companies.
With experience in corporate communications, brand building and cause marketing, along with his keen understanding of social issue campaigns and advocacy, David has developed innovative campaigns for private and public sector clients. He is frequently hired for branding and strategic design projects, both as an consultant and hands-on creative lead.
David is a founding partner of junxion.com, a CSR and corporate strategy agency. After leaving, he started Ethica Strategy upon returning to Canada. He continues to work on projects relating to health promotion, infant and maternal health, sexual health, and protection and inclusion of vulnerable populations. He presently is working on projects in Africa, South Asia and Asia-Pacific, and a few in his local timezone.
David is creative: writes, designs, makes music and loves to garden. He grows organic veggies, appreciates the practical things in life, and tries to meditate everyday.